In our post “Projection Mappings Adds Extra Dimension” we shared with you five things you should know before choosing projection mapping as a technology tool. Today, we are going to show you how we leveraged projection mapping to get the results that we needed for Britsh Petroleums’ biennial convention.
When BP and their conference partner BPAMA approached us to produce their 2018 Conference, they were looking for an event partner that could help them transform their biennial convention and expo. This project was right up our alley.
We turned to several new event technologies to modernize, add interaction, and engage attendees. While we used different approaches the one that we want to share with you today is projection mapping, also known as video mapping or spatial augmented reality. This technology is an incredibly versatile solution, yet not without its challenges as we learned in “Projection Mapping Adds Extra Dimension.”