Every year, the Equestrian Connection of Lake Forest, IL hosts an annual fundraiser fondly known as “Marty’s Barn Party”. The Equestrian Connection’s mission is to improve the quality of life for mentally, emotionally and physically challenged children and adults through equine therapy. TER assisted with the planning and coordination of the event, overseeing registration, event flow, décor, silent and live auctions, entertainment and the headline artist, as well as rider management.
To guide the fun-raising evening, celebrity host Rossi Morreale kept the audience entertained, even riding a scooter onto the stage and kidding around with “Jack Sparrow”, who dropped by with sponsor Tiberon Rum. The evening took on an energy of its own, as emotional stories of healing, progress, and inspiration were told through custom videos that touched the hearts of everyone present. We combined that storytelling with auction items that allowed the donors to see their money in action. The crowd loved the approach and dug deep into their pockets to support a mission that was genuinely helping people in their communities.
Throughout the event, patrons enjoyed activities including a photo booth, wine pull, raffles, and live auction. Country star, Sara Evans, rounded out a great evening with an intimate performance and meet-and-greet.
By keeping things simple and executing them well, hearts were touched, money was raised, and most importantly, more lives will be transformed in the future. We were excited to be apart of such a special event.